Noviss Studio ( named changed to Mimaya)

Noviss Studio, now known as Mimaya, is a boutique cake shop and bakery located on Cannon Street in the heritage zone of George Town. It specializes in high-quality handcrafted cakes and artisanal pastries, known for their unique designs and attention to detail. The shop is situated in one of the city's most historically significant and tourist-heavy neighborhoods.

The bakery provides a range of products for walk-in customers and also focuses on custom cakes for events such as birthdays and weddings. The establishment is part of the contemporary retail scene that has developed within the heritage shophouses of George Town. Its location near major landmarks like Khoo Kongsi makes it a popular destination for visitors seeking premium local desserts.